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Boost Colour Just In Time for The New Year

Boost Colour Just In Time for The New Year

’Tis the season of gifts and gatherings, but what about treating clients to a new hue just in time for the New Year? Whether you’re refreshing a go-to shade or adding a hint of pink just in time for the ball drop — we’ve got you covered. Below we’re detailing exactly how to boost your client’s colour before 2023!  

How To Upgrade Your Hair Colour 

Clients have a few wonderful options when it comes to upgrading hair colour. In the salon, suggest an Aloxxi TONES® treatment — a demi-permanent option that enhances their shade without the commitment. If they don't have time for an appointment, have them pick up Aloxxi INSTABOOST® — a colour masque that can be applied at home for a hint of colour and even deeper results over time. While each service works beautifully on its own, pairing TONES® with INSTABOOST® is the best way to enhance and refresh colour between appointments.

In-Salon Treatments

Hair glosses are officially the buzz around town. With the ability to combat brass, add shine and condition, and refresh colour without commitment, they’re becoming one of the top requested services in the salon. Whether you want to upgrade your tone or test a new shade for the new year, now is the best time to suggest an Aloxxi TONES® Demi-Permanent Colour. 

Aloxxi TONES demi-permanent colour stands out for variety of reasons:

  • PPD free
  • No ammonia 
  • It lasts up to 24 washes 

The best part? Although TONES® provide vibrant, long-lasting results, the unique formula allows stylists to easily break through colour to make a change when desired. So go ahead and add a touch of lavender or a hint of blue for New Year’s — you can easily switch up the shade well before Valentine's Day! 


At-Home Colour Care

If you couldn’t squeeze your client in for a colour appointment before New Year’s Eve, they still have options! Boost their colour in an instant by sending them home with Aloxxi INSTABOOST®

You can refresh their fashion shade, add a hint of pastel in minutes, or create deeper, vibrant colours over time. INSTABOOST® is a conditioning colour masque available in 13 intermixable shades that deliver intense hydration and shine and a hint of colour with semi-permanent direct dyes. 

If your client wants to create a warm brunette shade, add strawberry to their blonde, amplify their copper, or build up to blue over time, this is the ideal at-home option. 

 

Tips for use: 

  • INSTABOOST® can be used on damp or dry hair if more intense results are wanted.
  • After applying to the hair, comb through to evenly diffuse the colour and let stand for 3-5 minutes before thoroughly washing.
  • Masques can easily be used in the shower following your shampoo to continually tone between appointments. 

In addition to beautiful, customisable colour, intense condition and shine, INSTABOOST® is part of our 10 Free, meaning it contains no sulfates, parabens, gluten, sodium chloride, ethanolamines, phthalates, talc, microbeads, aluminum compounds or formaldehyde. Featuring our CDP Complex you’ll notice complete colour coverage, in-depth moisturizing conditioners, and brilliant shine within each strand! Lasting 10-15 washes, these ingredient-conscious masques are the perfect way to celebrate and start the new year in style. 

Show us your new INSTABOOST® colour for the new year by tagging @aloxxihair on Instagram and TikTok!